Websites will be evaluated on a point system.

Judges will assign points in these four areas:

  • Creativity/Original Ideas (25 Points)
    • The website is creative
    • Ideas fit into the specific theme listed for each contest
    • The website conveys personality
    • The information and ideas are in-depth and not superficial

  • Communication (20 Points)
    • Your homepage answers the question, “What is this Place?”
    • The content is organized and easy to read
    • Each page has a distinct purpose
    • The most useful and relevant content is easy to find
    • The website uses a tone of voice that is appropriate to the audience
    • Pages have clear headlines and headings

  • Organization/Navigation (20 Points)
    • A consistent, reliable  navigation system exists
    • Links and navigation provide flow to meet the website’s goals
    • The website has an effective and consistent layout across all pages
    • There is a logical order to page components
    • Pages do not feel cluttered (Adequate “white space” or “negative space” is used)
    • Links are clear and explicit (The user knows what clicking a link will do and can
      clearly differentiate hyperlinks from the content)
    • Users knows where they are at all times

  •      
     
     MORE RESOURCES
     Frequently Asked Questions
     Blink Information Flyer
     Sample Winning Websites
     
       
  • Visual Presentation/Design (35 Points)
    • The website is consistent in the use of colors, shapes, patterns, layouts, and font styles
    • The website has a distinct and unique visual theme
    • The website has an effective and visually appealing color scheme
      (uses color to express personality, differentiate, frame, and highlight content)
    • Contrast is used effectively (uses contrast to differentiate elements,  emphasize
      dominant elements, and de-emphasize lesser elements)
    • Imagery is used to add value to the message (concentrates imagery in the
      site ID/logo, primary content, and primary navigation)

  • Point Penalties
    • Competitors will lose 10 points for each broken link
    • Competitors will lose 15 points for each image or piece of media included in
      their website that violates copyright law or is inappropriately cited

  • Additional Requirements
    • Pages can be HTML only (ASP and PHP files will not be viewed by judges).
    • The website folder that contains your submission should be converted into a single .ZIP file with the default.html or index.html page in the root of that folder. To convert your entry, right-click on the folder with all the files inside and choose, “Send To, Compressed Folder.”
    • The website must be created using Microsoft® Expression® Web software.
    • The final .ZIP file must be less than 10MB.
    • Judges will view the websites using Internet Explorer 7, 8 or 9. Students should preview and test their websites using one of these browsers.
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